Yes for the most part yes. Examples Obama vs McCain 2008 and Gore vs Bush 2000.
The media gave us these candidates. Their choices are the product of an elitist mentality, specifically that they should chaperone the election and motivate the people to make what they view as the correct choice. Not coincidentally, most elitists are also left-wing statists and will favor candidates that are pro-big government, whether they run as Democrats or Republicans. Any candidate that favors smaller, less intrusive government that denies eiitists power is their enemy. The media strategy is to simply ignore the anti-big government people and imply that the big government candidates are the only real choice. Trump was good theater but Hilary was their real choice all along and it was just a matter of manipulating support for Trump in the faux contest before the real thing.
I was on a school board long ago and saw this play out time and again as the reporter covering the meetings ignored the real issues of mismanagement and corruption to focus on the phony issues driven by personality and shallow feel good resolutions. The public never learned that someone was fighting for better schools and less waste, but that did not fit the elitist mindset of the reporter. That was over 20 years ago and the situation today is far worse.