When I vote, I feel powerless. Those without ideology to guide them, the so-called swing voters, seem to have ridiculous amounts of power.
Anyone who can still be undecided about who to vote for close to election time or who switches back and forth from right wing to left wing from election to election is obviously someone who has no real value system and is just voting on who has the slicker advertising slogan like "hope and change".
On the other hand, if people have a left wing or right wing ideology, it guides them on every issue.
I can to some degree respect a left winger who votes left wing because they really believe in it and want to promote left wing ideology and policies. I have zero respect for the masses of left wingers who voted for Obama because "we need a black president", or "he will bring us hope" or "It's time for change", or "Obama gonna pay my bills".
One time I was watching a presidential debate. I think this was when Kerry was running. A group of "undecided voters" were interviewed before the debate. One woman said her most important issue was immigration. She was asked which candidate she might be leaning toward voting for. She said she liked Kerry a little better. When asked what Kerry's immigration policy would be, the woman said "I don't know."