Perhaps you should also mention Zev Wolfson by name. He is a very wealthy donor behind almost every major kiruv organization and effort in the US. (I believe he is a frum Jew, and his family is frum if I'm not mistaken) We can explain to him how creating Jewish pride is the biggest form of kiruv there is, as this is what truly produced a baal teshuva movement after the 67 war along with a wave of aliyah. College campus kiruv programs, as great as they are, and as dedicated and wonderful the people involved are, have never achieved that kind of dramatic result, in decades that they have been operating, although they do have some individual successes here and there.