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Hillary Clinton, e-diplomat, embraces new media (AP)
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Americanhero1
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Hillary Clinton, e-diplomat, embraces new media (AP)
«
on:
March 23, 2009, 11:12:21 AM »
WASHINGTON - Her videos aren't quite viral yet and she's not tweeting, but Secretary of State Hillary Rodham Clinton is embracing new media, using the Web to promote the agency and her role as the nation's top envoy.
In less than three months, Clinton's State Department has embarked on a digital diplomacy drive aimed at spreading the word about American foreign policy and restoring Washington's image. Part of a broader Internet outreach by President Barack Obama's administration, Clinton's Web efforts already have outpaced those of her predecessors.
Since taking over at Foggy Bottom, Clinton's team has built on e-diplomacy innovations developed during George W. Bush's presidency:
_They have revamped the department's Web site (
http://www.state.gov
) and the Dipnote blog (
http://blogs.state.gov
and
http://twitter.com/dipnote
) with a fresh array of features, graphics and colorful posts.
_Users can track her foreign travel on an interactive map (
http://www.state.gov/secretary/trvl/map
).
_They can keep up virtually with her every move through Facebook, Twitter, Flickr and YouTube (
http://www.youtube.com/user/statevideo
).
_They can pose questions through an "ask-the-secretary" column (
http://www.state.gov/r/pa/ei/ask/secretary/117297.htm
) that recently was revised to "text the
http://tech.yahoo.com/news/ap/20090323/ap_on_hi_te/clinton_digital_diplomacy
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Hillary Clinton, e-diplomat, embraces new media (AP)