Not everyone can see the ad. It depends upon your browser settings.
So at first, I thought we made a mistake in placing this expensive ad.
But we have received a very strong response from those who can see the ad. Most people have no problem seeing the ad or clicking onto the site. Next week, those who click on the ad will not go to the Hebrew home page, but will instead reach a special opening page in which they see a brief video that I prepared urging them to join us. Under the video, they will be able to click to join or to click to see the home page if they want to browse some more. The video will start playing automatically when they click on our ad, and it is 3 minutes and 48 seconds long. We will show it to everyone on our English forum when it is all set up.
In my opinion, so far this is a success. We are getting about 10 new members a day from the ad, and thousands more are coming to the site and may join later. We have never received such a strong response to advertising before. But that is only for the first two days. Who knows what will happen after a week or a month? And the ad is very expensive for us. We may not be able to run it continuously.
We will see what happens. But right now, one thing is clear: if we could advertise extensively, we would become a mass movement very quickly. The response to our ad is much stronger than the response the other ads on Arutz 7 are receiving. But it may be that it is just for the first two days. We'll find out. But so far, I am surprised by the strong numbers.